On a wintry night in January 1961, Jacqueline Kennedy stepped out of her Georgetown Townhouse and into a blizzard to attend the Inaugural Gala. It was cold, the snow was falling, yet she was dressed head-to-toe in white. Fashion followers across the nation let out a collective gasp.
When she wore a wool coat to the inauguration the next day instead of a fur coat like all of the other women, it sent a distinct signal that fashion in Washington had changed. The new First Lady knew a lot about style, and she wasn't afraid to show it. Her clothes were unique, her look was unique, and everything she did seemed refined and classy. From that day forward, Jacqueline Kennedy was an undisputed fashion darling.
But she wasn't the only one.
Audrey Hepburn had a unique style, as did Grace Kelly. So did Wallis Simpson and Coco Chanel. Today, Victoria Beckham and Kate Middleton are style icons, as are Nicole Kidman and Kate Moss.
So just what is it about these women – and others like them – that makes their style so intriguing? What do they know that most don't?
How to create a signature style.
A signature style is a distinct way of dressing that is totally and uniquely YOU. You take what you have – best features, personal history – mix it with current styles, and add your own unique little “twist.” Then you dress that way consistently, day after day, to the shock and admiration of all.
And you do it with less effort and more fun than you've ever had before.
Imagine heads snapping as you walk by. Imagine others instantly deferring to you. Imagine jumping to the “A” list in your circle, because you dress well but not like anyone else.
You'll exude confidence. You'll attract attention. You'll gain instant favorite status.
Because when you know who you are and dress like you mean it, people get out of your way. They instantly defer to you and treat you with respect. Because clearly, you know something they don't.
And you will.
You'll have learned how to harness the power of a signature style.
So how do you develop a signature style again?
By focusing entirely on YOU.
When you ask most women who their fashion icon is, Audrey Hepburn, Coco Chanel, and Jacqueline Kennedy top the list. The beautiful clothes and graceful manners are from a bygone era, so many women try to replicate it by dressing like their favorites.
There was only one Audrey, one Coco, and one Jackie. Their signature styles reflected THEM. Their stories. Their hardships. Their lives. If you “scratch the surface” just a little and learn about their histories, how they dressed made perfect sense...for THEM.
Audrey Hepburn's boyish figure was the result of severe malnutrition during World War II. She generally preferred simple, solid-colored silhouettes that drew attention to her face.
Coco Chanel was born into poverty, raised in an orphanage, and relied on rich lovers to get her start. Once she became financially independent, she finally felt powerful and in control – and created a signature style of menswear-inspired clothes.
Jacqueline Kennedy was raised in wealth and privilege and grew up riding horses. She spent her junior year in college in Paris and wanted to stay there, but her mother made her come home. From then on, however, she preferred the simple lines and exquisite fabrics used by French designers. She also like to show off her toned upper arms, which were firm from riding horses.
When you know their histories, their wardrobes make perfect sense. Their signature styles are a reflection of their lives, their loves, and their passions. Their clothes tell THEIR stories.
But YOU have a different story.
A unique story that NEEDS to be told.
So...what is it?
What in your life has shaped you to think as you do, work as you do, and dress as you do? Why do you dress the way you do?
Let me give you an example:
My name's Diana Pemberton-Sikes and I'm the image consultant and fashion blogger behind FashionForRealWomen.com, one of the oldest and most content-rich fashion sites on the web. I started modeling at 15 and have written more than a dozen books about fashion, but I didn't start out in the industry. Far from it!
I'm a military brat who grew up in Catholic schools wearing uniforms every day. I also studied dance for 20+ years and love the discipline of ballet. I'm perfectly comfortable with rules and regulations and can follow dress codes and protocols without complaint. But I was also raised by a creative mother who had her own interior design firm. She taught me about color and proportion and how to create focal points. Combine that with the modeling and years of writing about fashion - plus my being a Leo - and you have my signature style: classic styles in (usually) solid colors with dramatic, eye-catching accessories. I cannot tell you how many times my accessories have started conversations.
So what about you?
If you were to tell me your story through clothes, what would it be?
That you're traveled and cultured, like Jacqueline Kennedy? Powerful and assertive, like Chanel? Or disciplined yet attention-seeking, like me? 😉
Who and what has shaped your life?
And perhaps more importantly, what about it can you use to create a signature style that makes you stand out from the crowd?
Because trust me, once you begin to dress in a way that is authentically YOU, you won't ever go back to worrying about the latest “it” bag or “hot” color. When people start complimenting you on your unique way of dressing - your signature style - you'll wonder why you ever tried to dress like anyone else in the first place. It's much more fun being YOU.
So how do you go about creating a signature style?
With the Signature Style Blueprint.
Signature Style Blueprint is my step-by-step, fill-in-the-blank video ecourse that guides you through the steps of determining your signature style.
You're not like anyone else, and neither is your story. Just like Audrey and Coco and Jackie, we need to determine what's cool and unique about YOU so you can start to show it through your clothes.
The course starts with a look at what other women with signature styles have done, so you get a clear understanding of just what, exactly, a signature style is all about.
Then, we go through the steps of the blueprint:
Step One: We take an inventory of you and your closet. We need to know what we have to work with in terms of your body type,clothing personality, best features, personal history, and favorite fashion obsession.
Step Two: We look at the elements that make up signature styles, including fashion, accessories, and grooming.
Step Three: We figure out how to mesh your preferences with the signature elements that appeal to you most. By the time we're done with this section, you'll have determined your signature style.
Step Four: We talk about how to maintain your signature on a day-to-day basis. You'll literally be able to walk out the door EVERY day, looking amazing from head-to-toe.
Finally, we'll talk about where else you can infuse your signature style in your life, like in your house, car, and office. Why limit your style to your clothes? Let it touch everything in your life.
By the time you're done, you'll know how to mix your:
…with the clothing, accessory, and grooming elements that are distinctly YOU. You'll know what to highlight, what to camouflage, what to spend money on, and what to skip all together.
Every woman has a distinct style.
Let me help you discover yours.
Again, it's a step-by-step, fill-in-the-blank process, so nothing is left to chance.
Once you begin to dress with your signature style, you'll notice the same thing other best-dressed women have learned:
You'll be presented with new opportunities – very often in the fashion field
I put that last one in there, because numerous fashion careers have come about because of signature styles, including those of:
It boils down to this: when you dress well consistently in a way that's uniquely you, it pays off handsomely. See for yourself.
One of the biggest challenges my readers told me they had was dressing well consistently. Most could manage to look good for important stuff like presentations or special occasions, but the day-to-day often fell by the wayside. Which is unfortunate, becausethe money's in the consistency.
When you dress well every day, people see you as being organized and in control. They trust you more. They pay you better.
Which means that dressing inconsistently is costing you more than you realize.
But you can rectify that quickly and easily by creating a signature style that gets you out the door every day, looking like a million. And you can do that with Signature Style Blueprint for the low, low, one-time cost of just $97.
Yep – for about the cost of a dress, you can learn how to build a signature style that's uniquely you that will pay dividends for years to come
I happen to think that if you apply the material, you'll be shocked at how well it will work for you. But if you don't like Signature Style Blueprint or it doesn't deliver to your satisfaction, just let me know within the first 60 days. I'll refund your money, no questions asked.
When you invest in Signature Style Blueprint today, you'll get instant access to:
Once you're done, you'll not only have a VERY clear idea of how to create your signature style, you'll also have the fill-in-the-blanks workbook as reference should you have questions. Come back and review the videos any time. Or, download them to your computer for future reference.
So if you're ready to learn how to dress well consistently – and learn secrets like how Caroline Herrera can get out the door in 10 minutes to go run her billion-dollar empire – here's your chance.
Don't let it pass you by.